April 29, 2016

Unity Culture Club: On Your Radar – 29.04.16

Here’s your weekly co. mailer, featuring a host of handpicked recommendations from the left-field of London’s arts and culture world.

Lock down your aerials…

1. THE ART OF ROADLINING

Roadliners are unnoticed tradespeople who paint the ubiquitous lines, arrows and words on UK roads. To honour their craftsmanship, Glasgow studio O Street have assembled beautiful and hypnotic shots of the process, as Thomas ‘Tam’ Lilley – a Scottish roadliner – discusses how he got into the trade of roadside typography, set against raw Scottish backdrops.

The film sheds light on the misunderstood and perilous work of these workmen, who by rights should be referred to artists. What else goes unnoticed day-to-day? How can we take inspiration from everyday scenes?

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2. YOUNG PEOPLE IN THE DIGITAL AGE

As anyone who attended our youth culture insights session earlier this year knows, Unity is passionate about young people – an often-neglected and misunderstood group.

As such, it’s great to read about a new exhibition coming to the Park Theatre in Finsbury Park – “Young People in the Digital Age” – a photographic exhibition celebrating youth culture through digital technology.

It reflects on diverse topics such as technology, relationships, privacy and control, using images from the last 35 years by over 12 photographers – offering a valuable insight into tech and its influence on British youth culture both past and present.

WHERE? Park Theatre, Finsbury Park

WHEN? Until April 15 Find out more

3. JUNGLE BOOK - SEEN IN A NEW LIGHT

Rudyard Kipling’s captivating fable The Jungle Book was recently re-adapted for film by Disney, with a high-profile raft of Hollywood actors cast as the animals in the film. In an interesting twist to the usual stunt-style publicity film tactic, Disney revealed a beautiful photo series of the actors, shot by celebrity photographer Sarah Dunn, each paired with their animal character on screen. Scarlett Johannson poses with the snake Kaa, Idris Alba with tiger Shere Khan and other actors provide a series of stunning portraits.

How else could film distributors make their earned media tactics more engaging to non-film goers?

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4. SMÖKERS

Mark Reigelman’s site-specific public works challenge typical urban settings and celebrate the human condition within the metropolitan landscape of New York.

Through staged art interventions in public spaces, Reigelman reorients the viewer’s perception and enhances collective consciousness.

For his project ‘Smökers’, the artist created a miniature monochromatic wooden cabin, which was temporarily installed atop steaming manhole covers throughout New York City, replacing the brightly colored plastic steam tubes which are used to channel and release smoke. How else could we challenge our perception of an everyday ‘scene’? Could we use simple structures like this to interpret everyday problems, as well as scenes?

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5. AWARDS, AWARDS

We’re delighted to find out this week that we won a huge sixIn2 SABRE Awards EMEA – and were highly commended in over 20 categories.  The In2 SABREs recognise excellence in various categories of innovation and insight—with an emphasis on content creation—as well as PR agency management and marketing.  We won for our work with Marks & Spencer, Direct Line, Ribena, PizzaExpress and vInspired – taking us up to 50 wins and shortlists in 2016 so far. The prosecco is on us!

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6. PRINCE NIGHT @ BLONDIES BAR

It would be rude not to talk about the long-awaited long-weekend. Bank Holiday! Cue mad dashes to the seaside, or reckless all-day parties on a Sunday.

At Unity, we’re going to buck tradition and go out tonight – raising a glass to celebrate winning all our awards, as well as to commiserate and celebrate the passing of the inimitable Prince with a tribute night at the suitably tiny Clapton bar, Blondies. Wear purple and you get in free – see you there.

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